adidas x mls: The new school

To launch Major League Soccer’s 2025 season kick-off, this bold, athlete-focused film schools us on adidas’ biggest stars and the league’s newest icons with the help of Arsenal legend, style icon, and football pundit Ian Wright. As global interest in North American soccer heats up, 2025 is a key moment for the brand to celebrate this league-wide partnership ahead of the run-up to the 2026 World Cup.